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Arkitektkontor
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Alessi Showroom

 

 

Location: Humlegardsgatan 20, Stockholm Sweden

Client: Italian design AB

Completion: November 1996

Brief: To design a showroom for the Scandinavian audience in line with Alessi shops in Milan by Sottsass and Hamburg by Mendini

Starting point: A raw and open space with concrete walls and floor, without any services

 

Since Alessi produces many products in different materials and shapes, it was necessary to create a calm background enabling the products to stand out individually. The front show room has a flexible layout and can serve different functions. The mobile display units on casters can be removed or connected to one another to make different compositions. There are also wall displays and lockable storage in between them. At the rear, there is an office, staff area and another large storage space.

 

photography Patrik Engquist